The interest in creating value through e-commerce brands is striking. So what’s the roll-up hype about?

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This week’s Amazon public relations push will no doubt go down as one of the odder public-facing strategies in tech. As some of the company’s biggest rivals were getting ready to virtually testify on Capitol Hill, the retail giant’s CEO of worldwide consumer business appeared to suggest that Amazon is not only as progressive as […]

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Benitago Group, a startup looking to build a big portfolio of Amazon brands, is announcing that it has raised $55 million in new funding — most of it in the form of credit lines to fund acquisitions, plus an equity investment. “We want to take these brands and growth them and run them a lot […]

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